catchanbaApr 3, 20215 minThe rationality in brand purchase is completely irrational!- anba If Brands are shortcuts for the customers to associate themselves with an emotion, where is the rationality in the purchase...
catchanbaMar 20, 20214 minIt’s easy for the Brand Laggards to become the Leaders!Brands find success. Ride the success, forget the customers, forget themselves and fade away over decades. There is a constant need for bra
