My passion is creating solutions to
Simple, effective ones to help marketers achieve their goals.
I am an enabler .
This is me
I am a marketing and strategy consultant with 17 years experience in business consulting, strategy formulation, sales & distribution management, research and business analytics. Prior to consulting engagements, I have hands-on exposure in S&D and market research with MNCs.
I have worked for more than 50 marketing and strategy assignments at LIttler associates till date with exposure to a multitude of industry sectors and myriad nature of projects.
Go-to-market Strategy Business Plans Sales & Distribution Design Promotion plans Pricing Branding & Positioning Digital Marketing Budgeting Data analytics
Creative briefs Trade schemes Investor Deck & Due diligence
“We cannot solve our problems with the same level of thinking that created them.”
-- Albert Einstein
I am not any expert. I am not flashy. I do not define myself with superimpositions. But I am inquisitive, remain a learner, can listen patiently and genuinely make an effort to understand other views and appreciate even if it contradicts.
A bird inspired an aeroplane, a whale inspired a submarine, Bats did to SONAR. I bring in perspectives to build solutions. I enable customers solve their problems with my frameworks, I can bring in cross industry best practices as well.
Under the guise of a generic word 'consultant', What I do is simply this:
Create frameworks for decision making
Write business plans
Create pitch deck or concept notes
Create hypothesis for testing